There is no such thing as will power. There is only the quality of what you are eating.

A quote from Jerry Seinfeld goes: “There is no such thing as an attention span. There is only the quality of what you are viewing.”*
My version of this is: There is no such thing as will power. There is only the quality of what you are eating.

For me, high quality food is not merely good for you, but it tastes good and is filling. Choosing high quality food over junk food does not require will power.
Picture this scenario- you open your fridge and see some homemade chili, rich with nutritious beans, beef, tomato, onion, and all sorts of chili peppers. And on the counter is some homemade cornbread, made with whole grain cornmeal, olive oil, and juicy kernels of fresh corn.
It doesn’t take will power to choose these foods and to decide not to go to McDonald’s. It just takes cooking with filling and healthy ingredients like olive oil, beans and grass-fed beef.
*“The Attention-Span Myth”, NY Times Magazine, 11/21/10, p. 22.